David Mullen on PR, Integrated Communications and Social Media
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About two months ago, my role at Mullen changed quite a bit. I’ve moved from concentrating on one portion of the marketing mix – PR – to another – advertising.
I still help develop social media strategy for clients, but I now spend the biggest chunk of my days helping plan and execute integrated campaigns with [...]
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This is a bit off-topic for what is usually discussed on this blog, but apparently a few people want to know a bit more about me. Either that or it’s just that they know I’m a sucker and would keep the meme going.
A few weeks ago, Amybeth Hale – THE Research Goddess herself – tagged [...]
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David spends his days focused on marketing communications strategies and execution. He blogs here regularly about integrated communications, PR and social media.
