I’ve seen some suggestion recently that “traditional” PR tactics are being put to death by social media. That news releases and social media releases have no use. That pitching story ideas by Twitter will soon be the norm. I hate to burst the bubble, but social media isn’t the second coming of…well, you know who.
Don’t [...]
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David spends his days focused on marketing communications strategies and execution. He blogs here regularly about integrated communications, PR and social media.
