Posts tagged as:

college

We’re Setting Up Young PR Pros for Failure

June 24, 2009 · 60 comments

The future of our industry is full of bright-eyed, energetic, smart new graduates. Some were lucky enough to start their first job in the past few weeks, while the rest are still looking for their big break. They’re eager, optimistic, ready to conquer the world. And we’re setting them up for failure.
As more brands have [...]

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Teens and 20-Somethings May Leave Facebook

January 26, 2009 · 44 comments

I was chatting with a high school senior a couple weeks ago and Facebook came up. He commented offhand that he may have to find a new place online to keep up with his friends and I asked, “why?” That’s when he tipped me off.
“It was kind of weird when my parents joined and friended [...]

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What Advice Would You Share with These College Students?

January 23, 2009 · 41 comments

Next week I’m sitting down with a handful of PR students from Iowa State University who are currently taking an online writing/content management class. We’re going to chat about the ways social media has changed/is changing how brands market themselves and interact with consumers, as well as blogging basics.
Another topic of discussion will be tips [...]

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