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	<title>Comments on: Five Ways Brands Benefit from Social Media: Part 1</title>
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	<link>http://www.davidwmullen.com/2008/08/18/five-ways-brands-benefit-from-social-media-part-1/</link>
	<description>David Mullen on PR, Integrated Communications and Social Media</description>
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		<title>By: Mission Creep &#124; Neil Williams &#187; Blog Archive &#187; Embedding digital media: lessons from my father-in-law</title>
		<link>http://www.davidwmullen.com/2008/08/18/five-ways-brands-benefit-from-social-media-part-1/#comment-93</link>
		<dc:creator>Mission Creep &#124; Neil Williams &#187; Blog Archive &#187; Embedding digital media: lessons from my father-in-law</dc:creator>
		<pubDate>Sat, 23 Aug 2008 08:44:22 +0000</pubDate>
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		<description>[...] are closed/email them to your brother in Canada/print only the ones you want&#8221;.  List the benefits up front, and even grandads will start to see the [...]</description>
		<content:encoded><![CDATA[<p>[...] are closed/email them to your brother in Canada/print only the ones you want&#8221;.  List the benefits up front, and even grandads will start to see the [...]</p>
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		<title>By: Cyrkle</title>
		<link>http://www.davidwmullen.com/2008/08/18/five-ways-brands-benefit-from-social-media-part-1/#comment-92</link>
		<dc:creator>Cyrkle</dc:creator>
		<pubDate>Thu, 21 Aug 2008 12:26:09 +0000</pubDate>
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		<description>This is good stuff David. Well said, I especially appreciate the part about inviting influential bloggers to test your product it works and is a great groundswell starter....</description>
		<content:encoded><![CDATA[<p>This is good stuff David. Well said, I especially appreciate the part about inviting influential bloggers to test your product it works and is a great groundswell starter&#8230;.</p>
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