David Mullen on PR, Integrated Communications and Social Media

Arik Hanson and Valerie Simon have a great idea. And I think you should know about it.

They’re tired of seeing so many great PR “free agents” looking for hard-to-find job opportunities in today’s market. People who are smart, strategic, savvy and seasoned. People well worth the attention of hiring managers. And that doesn’t take into account the many others they don’t know who are in the same boat.

Back to that great idea. It’s called “Help a PR Pro Out.” It’s a four-hour Twitter event on Feb. 19 (next Friday) from 11 a.m. – 3 p.m. EST with the goal of connecting job seekers with companies and agencies looking for great talent.

Here’s the gist, as shared by Arik:

Are you a job seeker? Prepare a creative blog post, pitching yourself to prospective employers and share it via Twitter during the event on Feb. 19 using the hashtag #HAPPO. The HAPPO “market champions” (see below) will help by retweeting and connecting you with potential employers in your specific market (or markets you’re willing to relocated to).

Are you an employer looking for talent? Follow the hashtag #HAPPO on Friday, Feb. 19 and share your openings. Market champions will do their best to connect you with talent they think matches your specific needs.

Are you a PR blogger/Twitter addict? Then share the #HAPPO tweets with your personal networks and lend your support to those in need. Help your market champion identify job seekers and pair them with potential employers. This is your chance to make a difference!

Whichever of those buckets you fall into, I’d encourage you to jump in and participate. It’s a great idea and you can feel good about helping some great folks land great jobs.

Questions? Interested in who the regional “champions” are for the effort? Check out the official HAPPO Web site.

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